College Students Enjoy Junk Food (Who Knew?)

September 26, 2008

Researchers with the National Association of College Stores have released the results of a study analyzing the snacking preferences of American college students.

15% of survey participants named Snickers as their favorite candy bar, with Reese’s Cups taking 14%. (What–no love for Bit O’ Honey?!) Roughly half said chips, crackers and popcorn was their favorite type of snack, while only 10% preferred cookies and cake. 9% of college students surveyed had a vague recollection of fruit. 623 participated in the survey; their distribution and breakdown by geography, economic status and other determinants is uncertain.

Read the NACS’s press release.

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